Our client, the BSNA, commissioned research and a special report to present to the UK Government to inform its review into early years development funding.
Additional team members: Jes Rogerson (Senior Designer)
British Specialist Nutrition Association
Layout Design, Photo Editing, Infographics
The Association’s intention was to make clear the challenges and unmet needs faced by new parents who cannot or choose not to breastfeed their baby, the additional issues presented to parents and healthcare professionals by the COVID-19 lockdowns in providing affordable, adequate nutrition to newborn babies on formula feed, and to identify where unaddressed problems were having financial, practical and emotional consequences for families.
Using the BSNA’s brand guidelines and colours, we pulled together an attractive, concise brochure using bright, relevant photography and infographics that supported and visualized the research findings. These were all incorporated in order to communicate the vital findings as quickly and easily as possible.